FAQ

What is MICROFACTOR?

Founded in 2019, MICROFACTOR is a global AI transformation consultancy operating at the intersection of IT consulting, marketing technology, and agentic AI. Headquartered in San Francisco since 2026, the company operates through three core business lines: Metis AI, Forge, and AI Transformation Consulting.

Who is it for?

Brands that need to be visible to AI, and enterprises that need AI that runs in production. The work covers business operations, marketing, compliance, and technology architecture, spanning IT consulting, marketing technology, and agentic AI.

What does GEO mean on this site?

GEO means Generative Engine Optimization. Metis AI from MICROFACTOR is a GEO platform. It enables brands to be seen, understood, trusted, and recommended by AI. Buyers ask AI instead of searching, and a typical answer names only 2–7 brands. Monitoring covers ChatGPT, Gemini, Claude, Perplexity, and Grok, in a closed loop that audits, scores, benchmarks, and optimizes.

How are MICROFACTOR and Metis AI related?

Metis AI is one of three core business lines at MICROFACTOR, alongside Forge and AI Transformation Consulting. Metis AI from MICROFACTOR is a GEO platform. It enables brands to be seen, understood, trusted, and recommended by AI. The product site is https://www.metisai.vip/.

What are the other two lines?

Forge is a trusted enterprise knowledge console, with a source behind every answer. AI Transformation Consulting is the partnership around Metis AI and Forge. It also consults on and builds agentic AI systems for companies across industries.

How do I get started?

Use the contact page at https://www.microfactorglobal.com/contact, or email gtm@microfactorglobal.com. The published mailing address is 1007 N Orange St., 4th Floor, Suite 5941, Wilmington, DE 19801, United States. For a Metis AI demo, open https://www.metisai.vip/get-started/.